The ingredients of advertising paint include the following:
Base Resin: The base of advertising paint is usually a specific type of resin, such as acrylic resin, alkyd resin, phenolic resin, etc. These resins provide the main building blocks for paint films and affect the adhesion, weather resistance and durability of the coating.
Pigments: Pigments are an essential ingredient in order to give the surface on which advertising paint is painted rich color. The choice of pigment directly affects the color, hiding power and UV resistance of the coating.
Solvent: Solvent plays a diluting and stirring role in advertising paint to make the paint coating more uniform.
Additives: Including various additives, such as desiccant, stabilizer, leveling agent, etc., used to adjust the drying speed of the paint film, improve the coating performance and enhance the special properties of the coating.
Fillers: Some advertising paints may contain fillers, such as mica, talc, etc., to increase the hardness, abrasion resistance and impact resistance of the paint film.
use:
Advertising paint is a type of paint specifically designed for use on signs, billboards, interior decoration and other projects. Its main purpose is to attract attention, convey information, and beautify the environment.
Features:
Rich color choices: Advertising paint provides a wide range of color choices, which can meet the special needs of different projects for color, making advertising signs more eye-catching.
High gloss: It has high gloss, making the painted surface brighter, reflecting more light under lighting conditions, and increasing the visual impact.
Quick drying: With short drying time, it is suitable for advertising projects that need to be completed quickly to improve work efficiency.
Weather resistance: It has good weather resistance, can maintain bright colors and beautiful appearance for a long time in outdoor environment, and is not easy to fade.
Anti-wear: It has certain anti-wear properties, which can maintain the gloss and smoothness of the surface and extend the service life.
Advantage:
Emphasis on visual effects: Advertising paint focuses on bright colors and surface gloss, which can attract people's attention and strongly convey advertising messages.
Suitable for a variety of substrates: Advertising paint is usually suitable for different substrates, including wood, metal, plastic, etc., providing a wider range of applications.
Environmental protection: Compared with solvent-based paint, water-based advertising paint is more environmentally friendly, has low volatility, and has little impact on the environment and human health.
scenes to be used:
Advertising signs: Used to make commercial advertising signs, such as street signs, store signs, etc.
Exhibition design: Used to beautify exhibition venues and highlight the features of exhibits.
Interior decoration: Suitable for indoor wall, ceiling and other decorations to enhance the beauty of indoor space.
Art creation: Widely used by artists in painting and creation.
Why ordinary paint cannot replace advertising paint:
Color and gloss: The color choices of ordinary paints are relatively limited and the gloss is low, making it difficult to meet the needs of advertising paints for rich colors and high gloss. For example, on a billboard that requires strong visual impact, using ordinary paint may not achieve the desired effect.
Drying time: Advertising projects usually have tight deadlines, and the drying time of ordinary paint is relatively long, which is not suitable for advertising production that needs to be completed quickly.
Weathering and Abrasion Resistance: Regular paint may not perform as well as advertising paint in terms of weathering and abrasion resistance. In outdoor environments, regular paint may fade quickly, and in high-traffic areas, it may be less resistant to wear and tear.
Visual effects and advertising needs: The design of advertising paint focuses more on attracting the audience's attention from a distance, while ordinary paint is usually more used in construction, furniture and other fields, and has relatively low requirements for color and gloss.
Through the comparison of the above characteristics and advantages, it can be seen that ordinary paints are significantly different from advertising paints in terms of color selection, drying time, weather resistance and abrasion resistance. Therefore, they cannot completely replace advertising paints, especially when emphasizing visual effects and rapid In the completed advertising project.





